
The high demand for skilled workers in the refrigeration industry extends throughout Switzerland. The training of qualified specialists is of paramount importance. The aim is to attract more career changers with a good educational background to the refrigeration industry. Building services, electrical, automotive and MEM professions, for example, are ideal backgrounds for switching to the refrigeration industry. The switch to the refrigeration industry can be made via an additional apprenticeship (refrigeration system fitter EFZ, refrigeration system planner EFZ) or via non-formal education (SVK courses).
The SVK has developed tools with the aim of supporting companies in recruiting lateral entrants. These are intended to address potential career changers and draw their attention to the attractive jobs of the future in the refrigeration industry. See below for arguments for the refrigeration industry.
The tools are intended to appeal directly to people who are looking for new challenges and exciting experiences. The messages are conveyed through the use of composite images. The pairs of images and contrasting representations illustrate the dynamic nature of the refrigeration professions.